If any landscapers who offer general landscaping services reading the title of this post think we have gone crazy, then please bear with us and all will be explained. We agree that it seems counterintuitive for any business, including a landscaping business, to actively seek complaints. After all, we are told that in this internet age people research online to see what kind of reviews businesses have and the more positive they are the better.
True, but what we are discussing here is not reviews, but complaints. Obviously, you should not seek negative reviews and should do all you can to prevent them. However, a complaint is different from a review although there is a relationship between them. That relationship is that the better you handle complaints the fewer negative reviews you will get.
As for the complaints themselves, it is preferable to go seeking any which may exist, rather than waiting for them to suddenly land on your desk. Read on, and we will explain why seeking rather than waiting on complaints can be advantageous for your landscaping business.