Best Plugins for WordPress

What are The Best Plugins for WordPress?

As the world’s most popular content management system, WordPress comes with a huge range of additional features that web developers of all experience levels can make use of. One of the most useful features is the ability to quickly and easily install plugins on your site.

Although plugins can be extremely useful when used correctly, they can come with their own set of problems. They can slow your website down and impact the user experience, which means that it’s important to make sure that you choose your plugins carefully.

With this in mind, we’ve put together a list of our favourite WordPress plugins for the average website owner. Consider installing the following on your site:

Yoast SEO

SEO, or search engine optimisation, can be a difficult and tedious task for the average web developer. A lot of amateur web developers don’t have a lot of SEO knowledge or experience, which makes a plugin like Yoast SEO extremely valuable.

Basically, Yoast SEO is installed on your WordPress dashboard, allowing you to make sure that you get the most out of every single post that you add to your site. It looks at things like keyword use, meta tags and meta descriptions. It also analyses the readability of written content to make sure that it’s well written and likely to resonate with your website visitors.

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Social Media Marketing Expert

3 Reasons Why You Should Employ A Social Media Marketing Expert

Social media is an essential component of a complete digital marketing plan. Social media for removalist businesses can drive business, increasing brand visibility and helping you remain competitive in the modern world of business.

However, maintaining a strong social media presence can be difficult. Most removalists have busy working lives, which means that they simply don’t have time to update their social profiles and engage with their followers. Employing a social media marketing expert can help reduce your workload and make sure that you’re getting the most out of your social media use.

With this in mind, I’ve put together a quick list of my top 3 reasons why you should employ a social media marketing expert for your removalist business. They include:

  1. A Professional Will Do Things Right

Social media marketing can be difficult. Paid marketing is very hard to master, and simply maintaining a strong presence on your business profiles can be difficult. If you want to see positive results from your social media marketing, you should employ an experienced expert who will do things right the first time.

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SEO for Law Firm

Why Should You Be Focusing On SEO For Your Law Firm?

Marketing for lawyers and law firms can be expensive. Digital marketing is a great way to waste money if it isn’t done right, and it’s costly even if you do everything perfectly. This is due to the highly competitive nature of the modern law industry, which leads to firms that are willing to pay hundreds of dollars per click for the most in-demand keywords.

This means that Google Adwords simply isn’t an option for small law firms with a limited marketing budget. You won’t be able to drive enough high converting visitors to your website using AdWords marketing to make it worth your time. Even if you can, there are better ways to spend your money.

SEO Offers Great Value

SEO Perth and most law firm marketing experts will agree that search engine optimisation, or SEO, is a much better way to spend your money. Basically, SEO involves actions that can help improve your website’s organic search engine rankings for relevant keywords. For example, if you run a financial law firm in Melbourne, you might want to rank highly for a keyword like ‘Melbourne financial law’. If you can achieve the top spot on the search engine results page, you will find that you’re getting a lot of relevant visitors.

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Well-Maintained Car

5 Reasons Why A Well-Maintained Car Is Essential For Your Business

Many businesses throughout the world rely on their vehicles in some way. Some businesses, like taxi companies or trucking lines, are built around vehicles, while others use them in more subtle manners. However, the truth is that almost every business relies on some sort of vehicle in some way.

If you want your business to run smoothly, your vehicles need to run smoothly. For example, a regular Mercedes Benz service is a must if you use luxury vehicles, otherwise there will be a much higher chance of them breaking down unexpectedly.

MB Star Motors put together a list of their top 5 reasons why a well maintained car is essential for your business. They include:

  1. Time Is Money

I’m sure you’ve heard someone say this before. It’s true, time is money. There’s nothing worse than having your car break down while you’re in the middle of a delivery or on the way to an important meeting. Keeping your company cars well maintained will help you make the most of your time.

  1. Unreliable Service Can Turn Clients Off

If you want to become known as a leader in your field – no matter what that field is – you need to be reliable. Having your car breakdown or make funny noises when you’re on the way to meet a client or drop something off is not a good indicator of reliability. Make sure that you service your company vehicles regularly, otherwise potential clients will likely take their business elsewhere.

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Law Firm Ranking Factors

Major Law Firm Ranking Factors To Consider

Search engine optimisation (SEO) best practices vary according to industry and the type of website you have. This means that, lawyers such as Family Lawyers Adelaide and other law firm, there are a few major SEO ranking factors that you have to consider above all else.

SEO Sydney Pro recommend spending a significant amount of time and effort improving your organic search engine rankings through SEO best practices. Sure, you might not get the same short term returns as if you spent your money on AdWords or other forms of search engine marketing, but you will find that the long term rewards are a lot higher.

Google uses over 200 different factors when ranking websites for different keywords. Some of the most important SEO ranking factors to consider for law firm websites include:

Backlinks

Backlinks have long been the key to achieving high organic search engine rankings. Although they probably aren’t as important as they have been in the past, they are still a vital indicator of how much authority your website has.

Basically, Google looks at how many and what sort of websites are linking back to your site. The idea is that if people are linking to your content, it must be correct and worth reading. If a lot of other high authority sites are linking to you, your website must be pretty good, right?

It’s worth investing time and money in link building.

Business Detail Citations

When you go to websites like Yelp, the Yellow Pages, Slinky Directory or any other online directory, businesses are listed with details like their address, their phone number and their other contact details. Google looks closely at these when ranking your website, especially when it comes to local (geographically defined) search engine results. Make sure that you’re listed in as many online directories as possible, and make sure that your details are correct throughout.

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Revamp Your Business Website – The Checklist

As the use of social media and eCommerce prevails, businesses have begun investing a lot of their time and energy in optimizing their online websites with services such as SEO for maximum sales and visibility. But despite that, they couldn’t drive as much traffic as they wanted to. This is because you need to give your website a facelift and make it according to the requirements of today.

Revamping your website is an attention-oriented task. You need to pay heed to details in order to get all the things on your checklist to be included in the website. But before you proceed, let’s find out the important features that you must have on your checklist while you’re upgrading your site.

Is Your Business Name and Logo Attractive and Memorable?

Many business websites go for highly complicated business names, but it is not a good practice. The name of your business must be simple and understandable. It should make sense and relate to your business activities. Moreover, the business logo must be attractive and memorable at the same time. If you have a logo that appeals to your customers, it may force them to visit your website for once. But if it is memorable too, it will remain in their minds, insisting them to come to you again.

Is Navigation Simple?

In today’s busy lives, customers prefer sites which are simple and easy to navigate, a site where all options are easily accessible with quick browsing. People give up visiting sites which are messy, complex, and slow.

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Modern Responsive Website

Why Is It Important To Have A Modern Responsive Website For My Law Firm?

As a law firm, it is extremely important to build a strong online presence. Doing so will help you gain more exposure, and in turn should lead more clients through your doors. Unfortunately, a lot of lawyers underestimate the importance of having a modern, responsive website design for their website. Instead, they are working with sites that are old, outdated, and which were poorly designed to begin with. This is absolutely not good enough.

If you want to be successful as a law firm, you need to build the best website that you possible can. Make sure that it is responsive on all platforms (computer, mobile and tablet), and make sure that it looks great. Some of the reasons why a responsive modern website is essential to your law firm include:

A Responsive Site Will Encourage Visitor Engagement

In the modern world, a lot of people browse the internet from the comfort of their smartphones or tablets. However, these are significantly smaller than traditional computers, which means that websites behave differently on them.

In the past, people browsing on their mobile would have had to zoom in to read things, would have scrolled horizontally to discover all of content of a page, and probably would have ended up missing things anyway. However, this isn’t good enough anymore. If someone opens a webpage on their mobile which isn’t compatible with a mobile browser, they will simply leave. This will reduce the number of visitors engaging with your site, and will therefore impact the success of your online marketing.

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Sexual Harassment

Business Advice: Sexual Harassment Complaints – Take It Step By Step

Sexual harassment in the work place is a topic discussed in every board room and by the lawyers that represent them.  The last year has soon an explosion of information about workplace misbehavior and untold stories of abuse and exploitation.  It’s important to take a step back and examine some of the rules and considerations when addressing an allegation of sexual harassment in the work environment.

First, only employers of a certain size are covered by these guidelines.  It’s important to check in your jurisdiction to understand exactly what the requirements are.

Secondly, not all employees are covered under most harassment laws.  For example, unpaid interns and independent contractors do not qualify.

There are also caps on damages that can be recovered in these types of cases, both for compensatory damages (damages designed to compensate a person for harm or distress) and punitive damages (damages designed to “punish” someone who’s done something wrong).

Other remedies may also be available which need to be “exhausted” (ie; tried before moving to litigation).  And deadlines for filing a case are also an important consideration.

According to legal experts Lawyers Perth, sexual discrimination can take the form of a “hostile work environment”, created by severe or pervasive sexual harassment or it can involve a “quid pro quo” where sexual favors are required in exchange for some other work benefit (such as a promotion).  This includes both same-sex harassment and opposite-sex harassment.  LGBTQ individuals are protected under these guidelines who are discriminated against based on their sexual orientation.

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Legal Contracts

Too Busy to Read Lengthy Legal Contracts?

Expert lawyers can help Safeguard your Business Interests

When you are just starting your own business, you can expect to be extremely busy with multiple tasks. It’s natural that you may have no time to wade through detailed business contracts and scan the terms and conditions contained in them. By hiring trustworthy commercial lawyers such as Rowe Bristol, you can ensure that your business interests are protected from legal consequences. By hiring competent lawyers right from the start, you can devote your energies to growing your business and feel confident that your lawyer is looking after your best interests.

The problem is that starting or operating a business invariably involves creation and preparation of legal contracts. After all, how does a busy business entrepreneur have the time to read through all the fine print contained in lengthy business contracts? Unfortunately, failure to pay attention to legal terms can result in unforeseen and often unfavourable circumstances. It’s very important to understand the implications of every sentence contained in a legal contract especially if money is involved. As the stakes get high, it’s important to hire reliable lawyers who will explain the conditions clearly; he or she will also explain the expectations of you as well as terms of compliance with the agreement.

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Bookkeeping Software

What Sort Of Bookkeeping Software Should I Be Using?

When it comes to record keeping or bookkeeping for your business or company, decent computer software can make the process a lot easier. In the past, most records were kept on paper in a filing cabinet or in files. However, this leaves them susceptible to things like fires and water damages. Physical records can also take up a lot of space, especially after a couple of years.

In the modern age of technology, more and more people are choosing to keep electronic records rather than physical ones. When it comes to doing this, there are a whole lot of different computer programs out there that are designed to make it easier than ever to keep accurate, useful records. Some of the more popular include:

Xero:

Xero is undoubtedly one of the best, if not the best accounting program out there. It is used by small businesses everywhere every single day. Although it was originally designed to be used solely by businesses to keep records, it has recently been upgraded to include functionalities that allow accountants to import a client’s records directly.

One of the main downsides of Xero is its cost. For any sort of decent bookkeeping functionality, you will have to pay upwards of $50 per month, which is understandably out of some people’s price range. However, it does comes with a free trial, so it could be worth testing out before you buy.

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Can Your Business Website Have An Impact On Your Bottom Line?

Businesses, with their aim to have a better website design, invest thousands of dollars on their business sites. They use techniques to make their sites effective and user friendly. Some businesses actually ruin the look of their decent sites by addition of distracting features, just for the sake of re-designing. However, to tell you the truth, investing huge chunks of money isn’t all that matters.

You need to be diligent when it comes to your business website. Every single feature you’re changing or keeping on your site has a direct impact on the bottom line of your business. The business website is aimed at benefiting you. Therefore, disturbing the whole design and then re-designing it, is not your target. You need to make sure that no matter what the design of your website is, it must not affect the bottom line of your site.

To maintain the impact of your site on bottom line, you first need to understand how website impacts it. Here’s how your website impact the bottom line of your business.

Makes an Impression in the Corporate Market

Your goal is obviously to maintain your business impression in the market. A business with good reputation is expected to have a strong online reputation as well. This is where your website comes in. If your website seems as updated as your offline reputation, your image will be strong in the eyes of your customers. People prefer analysing your business status by websites.

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Legal Issues to Consider When Designing a Logo for Your Business

With the explosion of business web pages and businesses dominating the internet, the need to address the growing number of issues related to logo designing, trademarks, patents and copyright laws infringement, is at an all time high. The advancement in the digital arena has given rise to more innovative ways of infringement being employed by those with malicious intent, or those who profit by exploiting policies of established businesses. This has necessitated increased consideration of potential legal issues and having holistic policies in place.

At this point in time, you need to have strong evidence to provide your association to the brand and logo. Without proof that is admissible legally, consider yourself handicapped. Logo designing is one such process, and  there are certain legal issues you must consider when going about it.

Copyright Issues

This is the first issue that business owners face. Without having copyrights to their own logo, they cannot legally claim infringement if a third party is using their logo as their own. Copyrights will ensure you that your business entity is secured and its identity cannot be infringed upon by anyone.

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Logo Trademarking – Some Legal Implications You Should Know

When starting a business, you need a clear digital marketing strategy and the selection of a unique name and logo for your business recognition is paramount. And then you need to take care of certain intellectual property rights for the protection of your logo. The type of intellectual property rights which are applicable to a logo is trademark.

A trademark is basically a symbol, word, design or a letter used by a company to distinguish its products and services from others. As the business progresses, trademark becomes your brand recognition and you need to secure it by getting trademark rights. A logo is a trademark with design to differentiate a company’s product among others.

Once you’ve selected a logo, the next step is to trademark it. This could become quite challenging if you do not consider the legal implications trademarking can lead to. Therefore, you must be well informed and aware of all the consequences.

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mergers-acquisition-tips

Mergers & Acquisition Tips and Advice

Mergers and Acquisitions (M&A) are often an extremely important part of a business so it is vital to ensure your commercial lawyers are on board and ready to help you in any way they can. Whether you are selling your company, merging with another one or buying one to add to yours you need to close that deal and get all the benefits you want – or most of them, in the deal.

Here are some tips and advice for those M&As.

  • Get an impartial M&A adviser who can help you through the process and see that everything is done properly without being controlled by their emotions as you well might be. M&A are often a rocky ride with things changing from one day to the next and just when you were almost ready to give up, suddenly everything straightens out and you have success at your fingertips. An impartial adviser or mentor can really help you along the way.
  • Make logic and facts your friends. No amount of screaming or pulling your hair is going to help, so keep your calm. It is important not to grab the first offer given because it can so easily be bettered. A little hesitation can work wonders and options should always be sought. They are likely to increase your chance of a great deal.

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dispute-resolution-in-business

5 Tips for Dispute Resolution in Business

There are often disputes in business that if not handled correctly and resolved can lead on to litigation, a long drawn out procedure that can cost a business dearly. In some cases, small businesses may never recover. But before you bring lawyers & solicitors on board to give legal advice, see if some of these dispute resolution techniques can help.

  • If the dispute is with another business such as a supplier, contact their company to see if they have and dispute resolution procedure in place to follow. Always word your correspondence tactfully and politely. Use that to deal with the dispute.
  • If there is not, contact the supplier and ask them to discuss the matter with you. If they agree try to keep the discussion unheated and listen to them carefully to see if what they say is right. See what they want to happen about the problem.
  • If the above doesn’t work, bring in a professional mediator. A mediator can offer neutral advice that does not favour one or the other. They can defuse a situation that is in danger of getting out of control and often know how to bring about a solution to the problem.

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Trademark Infringement and Social Media

While the nigh countless advantages and benefits of social media for business success cannot be denied, companies today face many challenges in the playing field as well. These challenges originate both within and outside the company, making it quite complicated for the relevant authorities to deal with them. The growth and increased use of social networking platforms such as Twitter, Facebook, YouTube, etc has not only made the interaction between the user and company easier but has also brought with them a number of risks.

Organizations aim at streamlining communication between the consumer and seller. But having their trademarks infringed by consumers or even their own employees on social media would be utterly devastating and lead to hiring lawyers and expensive court cases.

As Daniel J. Boorstin said,

“An image… is not simply a trademark, a design, a slogan or an easily remembered picture. It is a studiously crafted personality profile of an individual, institution, corporation, product or service”.

A company for example, needs to bear in mind the two most important aspects with respect to social media’s infringement on trademark. Firstly, the different ways your trademarks can potentially be infringed by others. Secondly, how your social media actions may unintentionally result in a breach of some other company’s trademark rights.

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Benefits of SEO

The Benefits SEO Gives To Your Business

If you know anything about marketing and commerce you will be aware that every business which wants to be taken seriously should have a website. More than that, it needs a website which can be found online, and to achieve this in the search engines, SEO is the primary tool which is used. However, SEO can do much more for your website and business than simply help them to be found on Google.

Branding plays a huge part in today’s world of commerce, with some of the biggest companies in the world spending millions of dollars to build. promote and maintain their brand recognition. Assuming you do not have millions to spend on branding you need to look at alternative means to boost your brand, and this is where SEO can come to the rescue.

By ranking your business’s website higher in the search engines your business will firstly get a boost in its brand’s credibility, especially if you get it onto at least page 2 of the results. After all, having a ranking on the first couple of pages in Google is something only 20 websites or businesses can achieve, so imagine the kudos of this compared to a business lost, and virtually invisible, on page 20.

Appearing higher in the rankings also makes your brand more visible to those searching within your niche or business sector for relevant keywords especially when your website appears in the results consistently. Any prospect looking for the sort of products or services you offer will have more confidence in your brand if it shows up time and time again when they are searching.

SEO, leading to better search engine rankings, also gives you a very strong competitive edge over other similar businesses and websites. This manifests not just in your ranking, but with the research which will have taken place as part of the process.

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Violation of Minority Shareholder Rights can be Resolved

Minority shareholders often face issues related to oppression or violation of minority rights. Competent commercial lawyers can help you resolve problems and assert your lawful rights in the company. In any business or company, the directors, officers and majority shareholders have a duty to work for the best interests of all shareholders (a minority shareholder is an individual who owns less than 50% stock in a company). An important component of this duty is to ensure that minority shareholder rights are not violated. For example, employees of a company who are also minority shareholders can be terminated from employment (just like other employees). However, in the absence of a shareholder agreement, the matter is usually debated in court and may take a longer time to resolve.

The court will then examine the circumstances and balance the duties of the majority shareholders against the claim of the minority shareholders. The process is not only complex, time consuming and tedious but also involves steep legal costs. Minority shareholders typically face a set of common problems which include but are not restricted to:

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Beware Of These Legal Issues As These May Sink Your Business

There are multiple legal and ethical matters you need to consider when starting your business. A firm check and balance of legal formalities will lay a strong foundation for your business. On the other hand, violations in any legal matter may doom your business. Therefore, it is of utmost importance to pay close attention to legal matters before they become an issue.

Lawyers List provide some of the important legal and ethical issues you must pay heed to, when building the foundation of your business.

Not Registering the Name and Structure of Your Business

This is the first and the most important legal issue that can lead to the downfall of your business within seconds. By not getting your company name registered, you are at the verge of sinking your business. This is because, chances are you’ll later find another company with the same name already registered. This could become the ‘sole reason’ for your business’ downfall as all your local and foreign clients will retreat from investing in your business, causing you millions of loss.

Similarly, not registering the business structure in the start of your business is another fatal mistake at your end. Without registration, you are a nobody in the field of business.

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Common Legal Issues Faced by Tech Startups

Prevention is better than Cure. Therefore, if you would like to avoid the need to hire a law firm, be wise and learn in time the common legal issues faced by tech start-ups to avoid all upcoming legal problems.

For tech start-ups, there is already so much going on in the early stages of their business that they become oblivious to some really important legal issues. These issues can become soul crushing mistakes and pose serious threats to your business, resulting in its failure.

However, it’s not that these issues are impossible or complex to handle. But because these are overlooked while dealing with other affairs of your start-up company, you ultimately forget them and later face unbearable consequences.

So here’re some of the lawyers issues highlighted for tech start-ups to help you save your company from legal issues and expensive lawyers which could permanently ruin your great idea.

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Good Financial Plan

How Financial Planning Can Help You Accumulate Wealth

Everyone wants to accumulate wealth but few people actually seem to do it, at least not to any great extent. Most accrue debt much more successfully, even if they are not paying off a home. Financial planning is the best way to make the most of your income. A financial advisor can show you many ways to reduce your debt and make the most of your money.

When you consult with a financial planner like Andep, it means you are serious about saving money or finding ways to increase your income. It means you are willing to discipline yourself to spend less than you make over your lifetime; the only way to really accrue wealth. Once you get into the habit of saving – and of spending less of what you save – you will be well on your way to becoming much wealthier than most people.

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Google Penalization: Is your Business Website Penalized?

If your business website is under penalty by Google, you will never be able to achieve good search engine rankings.

People who do not have much experience online are not familiar with Google penalization and how to avoid it. Google makes lots of changes every year to their algorithms to improve the quality of their search results. As a result of these changes some websites manage to get better rankings while others start losing traffic because their search engine ranking is negatively affected by these changes.

Google Penalties: What’s the Big Deal?

Like it or not, you must admit that you cannot achieve a lot of things without Google. It is no doubt the ruling king of the World Wide Web and is the best source of getting traffic. Getting your website on the top positions improves your odds of achieving success online. Knowing which Google update penalized you makes it a lot easier for you to take corrective action.

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Why Is A Responsive Web Design Important For Your Business?

The need of site optimization for desktop computers has now become thing of the past. With the advancement in technology, the importance of a responsive web design for businesses is increasing at a fast rate.

The use of tablets and smart phones has extraordinarily replaced the old trends. These electronic devices have become the top-most source of interaction and knowledge among people. This eventually gave rise to the importance of the term ‘responsive web design’ for businesses. Because live today is becoming more and more hectic and busy, people prefer accessing these websites from electronic devices within their reach. Therefore, the importance of a responsive web design is urgent and must be well understood to be able to incorporate it the right way in already existing sites of businesses.

A responsive web design is a smart approach of programming a website in a way that it provides the best viewing experience to its users with comfortable features of scrolling, reading, resizing in a broad range of devices.

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What Can Be Included In My Will

What Can Be Included In My Will?

Good family lawyers are the best people to deal with when making a Will. They’ll ensure it is all done in a way that is legal and they can also keep the Will in a safe place for you.  However, a Will can still be valid when it is drawn up by you alone, so long as it is signed, dated and signed by at least two witnesses.  That said, there are some things that cannot be included in a Will and others that can be, but you may not even think about them.

Two things that cannot be include in a Will

  • Life insurance payout. You will have to name a beneficiary when you take out the insurance and this will supersede any Will.
  • This too, has to have a beneficiary named on it, so it is not included in a Will.

A Will is not always about cash and property.  Other things that can be included in a Will

  • Organ transplants and disposal of your body
  • Executor’s payment
  • Who should occupy your home – if it’s not to be sold
  • Gifts to charities
  • You can release a debt that is owed to you
  • You can also appoint a guardian for a minor, but this may not be done according to your Will.

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site-speed-tips

Web Design Tips to Reduce Loading Time

Reducing the loading time of a website has always been one of the top priorities for web designers. A couple of years ago, an average user would wait 7 seconds for the website to load, and if the website took longer than that, the user would cancel the window and move on. Recently, that time has been reduced to 3 seconds. Whether you are designing an ecommerce website, a blog, a social networking platform, or any other type of website, you have to make sure it has a loading time of less than 3 seconds.

To minimise loading time, you can use the following tactics:

Avoid Heavy Images and Animations

Images and animations are unavoidable in some websites, but web designers should be careful when adding GIF animations and heavy image files. If the client’s website is based entirely on images, use Photoshop or a similar software application to optimise the images. You can also move all the images to a ‘galleries’ section, so the home page can load faster and the users can then move towards the galleries with a realistic expectation of a longer loading time.

When adding animations, be conservative and follow the ‘less is more’ mantra. You can use flash animations instead of GIF to reduce the loading time and to give the website a slicker appearance. We recommend you avoid animations altogether unless the nature of the website demands it.

Avoid Table Based Web Designs

Table based web designs have longer loading times, especially if there tables nested within other tables. By using DIV and CSS tags, such designs can be avoided. Sometimes, the customer will ask you specifically for a table based design and in such cases you will have no choice but to go for full page tables. In such cases, avoid using nested tables. And try to reduce website loading time by optimising the heavier content.

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